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PostPosted: Wed Jan 17, 2018 1:11 pm 
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https://www.thecable.ng/just-in-nff-sig ... -coca-cola

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NFF signs $4m five-year sponsorship deal with Coca-Cola
January 17
11:56
2018


Coca-Cola, a soft drink company, has signed a five-year partnership worth over $4m with the Nigeria Football Federation (NFF).

The sponsorship deal was signed on Wednesday at the Eko Hotels & Suites, Lagos.

Coca-Cola is also the official World Cup sponsor of the Super Eagles as well as other Nigerian national teams.



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PostPosted: Wed Jan 17, 2018 1:15 pm 
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Goldleaf wrote:
https://www.thecable.ng/just-in-nff-signs-4m-5-year-sponsorship-deal-with-coca-cola

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NFF signs $4m five-year sponsorship deal with Coca-Cola
January 17
11:56
2018


Coca-Cola, a soft drink company, has signed a five-year partnership worth over $4m with the Nigeria Football Federation (NFF).

The sponsorship deal was signed on Wednesday at the Eko Hotels & Suites, Lagos.

Coca-Cola is also the official World Cup sponsor of the Super Eagles as well as other Nigerian national teams.



:thumb: :thumb:

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PostPosted: Wed Jan 17, 2018 1:37 pm 
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This is egghead-tastic

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PostPosted: Wed Jan 17, 2018 1:39 pm 
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$4 million....for 5 years?

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PostPosted: Wed Jan 17, 2018 1:50 pm 
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They might not be the main sponsor.

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PostPosted: Wed Jan 17, 2018 1:59 pm 
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Gooner1 wrote:
$4 million....for 5 years?

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We got ZERO from Nike for 4 years sponsorship , I think.

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PostPosted: Wed Jan 17, 2018 2:22 pm 
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Tbite wrote:
They might not be the main sponsor.


From media reports they are simply having exclusive rights as beverage for the Nigerian national teams. That indicates that there are or will be sponsors for exclusive rights on other services to the team.

I am not sure what main sponsor is. If it is like the type with Globacom a few years ago then it really is not the best as it drives away other opportunities with companies. Best to have multiple sponsors for all kinds of services.

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Last edited by Enugu II on Wed Jan 17, 2018 2:24 pm, edited 1 time in total.

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PostPosted: Wed Jan 17, 2018 2:23 pm 
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I hope it won't end-up being a disaster or some people diverting the money to their pockets

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PostPosted: Wed Jan 17, 2018 2:34 pm 
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Well done! Kudos to the NFF and egg head. :clap: :clap:

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PostPosted: Wed Jan 17, 2018 2:35 pm 
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Gooner1 wrote:
$4 million....for 5 years?

Image



How much are they receiving now? :D

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We have been brainwashed by the Premier League that it's the best in the world. Nonsense. It's the best brand
Roy Keane: ITV 02/25/14

He says that we are currently "brainwashed" into believing that the Premier League is the best competition in the world, and that we are now a long way off dominating the Champions League again.
Gary Neville: Mirror: 12/23/14

I think Spain’s by far the best league.
Scholes. UK Guardian 9/6/16


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PostPosted: Wed Jan 17, 2018 2:57 pm 
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Gooner1 wrote:
$4 million....for 5 years?

Image

We wouldn't be Nigerians if we don't have at least some people to still find something wrong with the deal. You try bro, continue... :taunt:

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PostPosted: Wed Jan 17, 2018 2:58 pm 
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Robbynice wrote:
Gooner1 wrote:
$4 million....for 5 years?

Image

We wouldn't be Nigerians if we don't have at least some people to still find something wrong with the deal. You try bro, continue... :taunt:

He's a gooner, complaining is in their blood :sneaky: :tic:

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PostPosted: Wed Jan 17, 2018 3:01 pm 
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metalalloy wrote:
Well done! Kudos to the NFF and egg head. :clap: :clap:

Amen to that... :clap:

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PostPosted: Wed Jan 17, 2018 3:05 pm 
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metalalloy wrote:
Well done! Kudos to the NFF and egg head. :clap: :clap:


You do know it's not cool to be calling the one and only NFF dumpty "egghead" - I mean what has the man done to you? :?: :shock:

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PostPosted: Wed Jan 17, 2018 3:11 pm 
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In all fairness to Pinnick, he is a lot more exposed and cosmopolitan than previous NFF bosses. He understands the role of private sponsorship in sports.

Our problem over the years has been that NFF staff have been weaned on state handouts. They thus do not understand the concept of generating your own revenue or making the Super Eagles a brand.

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PostPosted: Wed Jan 17, 2018 3:20 pm 
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pajimoh wrote:
Robbynice wrote:
Gooner1 wrote:
$4 million....for 5 years?

Image

We wouldn't be Nigerians if we don't have at least some people to still find something wrong with the deal. You try bro, continue... :taunt:

He's a gooner, complaining is in their blood :sneaky: :tic:

small minded paj.....Nigerians don't know their worth......

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PostPosted: Wed Jan 17, 2018 3:31 pm 
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Gooner1 wrote:
pajimoh wrote:
Robbynice wrote:
Gooner1 wrote:
$4 million....for 5 years?

Image

We wouldn't be Nigerians if we don't have at least some people to still find something wrong with the deal. You try bro, continue... :taunt:

He's a gooner, complaining is in their blood :sneaky: :tic:

small minded paj.....Nigerians don't know their worth......

Abeg stop talking big. Where were you when Nike didn't even give us a penny for wearing their shirt and some of us complained? You think years of missing afcon increased our value? You also think sponsorship in England US and Nigeria carry the same equity and value?

If NFF can have about 4 strategic sponsors in place, they will be ok. What they've not been able tp do is make the SE a cool brand to support, as such they've not been able to tap into merchandise spin offs they could be raking from

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PostPosted: Wed Jan 17, 2018 4:01 pm 
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Ayo Akinfe wrote:
In all fairness to Pinnick, he is a lot more exposed and cosmopolitan than previous NFF bosses. He understands the role of private sponsorship in sports.

Our problem over the years has been that NFF staff have been weaned on state handouts. They thus do not understand the concept of generating your own revenue or making the Super Eagles a brand.

Oh please.

Well done for the sponsorship.

I believe the govt is providing funds for the WC in Russia.

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PostPosted: Wed Jan 17, 2018 4:29 pm 
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The Nigerian govt is bringing a lot of money to support the Super Eagles, this money can be used to develop our youth football and female football.

Well done NFF.

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PostPosted: Wed Jan 17, 2018 4:38 pm 
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For a Gold rated company like Coke (the most well known brand name on earth), $4m over 5 years does seem paltry.


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PostPosted: Wed Jan 17, 2018 4:57 pm 
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wiseone wrote:
For a Gold rated company like Coke (the most well known brand name on earth), $4m over 5 years does seem paltry.

Either Pinnick is good at signing poor sponsorship or bad at negotiating. Until we see the details (just like the Nike deal) we can't judge.

That's $8000,000 per year.

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PostPosted: Wed Jan 17, 2018 5:05 pm 
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pajimoh wrote:
Gooner1 wrote:
pajimoh wrote:
Robbynice wrote:
Gooner1 wrote:
$4 million....for 5 years?

Image

We wouldn't be Nigerians if we don't have at least some people to still find something wrong with the deal. You try bro, continue... :taunt:

He's a gooner, complaining is in their blood :sneaky: :tic:

small minded paj.....Nigerians don't know their worth......

Abeg stop talking big. Where were you when Nike didn't even give us a penny for wearing their shirt and some of us complained? You think years of missing afcon increased our value? You also think sponsorship in England US and Nigeria carry the same equity and value?

If NFF can have about 4 strategic sponsors in place, they will be ok. What they've not been able tp do is make the SE a cool brand to support, as such they've not been able to tap into merchandise spin offs they could be raking from

:???: :???:
what has Nike got to do with Coke-Cola?....this is not a deal, it is called a mugging.......if you think this is what you are worth then don't worry....be happy :D

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PostPosted: Wed Jan 17, 2018 5:06 pm 
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NFF unveils details of World Cup friendly games for Eagles as it signs five year deal with Coca-Cola - See more at: https://goo.gl/hzDzFe

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